Conscious Movement


WILD SOUL FITNESS is an intentionally small brand focusing on quality, ethical and environmental considerations over quantity or fast fashion. As a female-owned and operated small business we are proud to work with other female entrepreneurs and family-owned businesses here in Bali. With slower production schedules, small-batch collections, and zero waste designs, WILD SOUL FITNESS is working to minimize the harmful impacts of the fashion industry.

We believe in conscious creation aligned with our ethical and environmental values. Inch by inch and seam by seam, we are pushing the boundaries of what is possible to bring you thoughtful collections which consistently endeavor to be at the forefront of sustainable, ethical production. As we progress down this path to sustainability, we acknowledge there is always more to learn, new ways to adapt, and endless possibilities to evolve. We see our journey toward sustainability as an open and honest conversation with our suppliers, retailers, and most importantly, you. You can learn more about the current steps we are taking to be part of the solution by reading below.


WILD SOUL FITNESS activewear and swimwear is made from either recycled or locally sourced fabrics. These performance fabrications feature up-cycled nylon derived from plastic bottles, fishing nets, and other refuse. These materials help support the emerging nylon waste rescue industry which contributes to global environmental restoration by turning abandoned plastic waste into usable high-performance goods that boast the same feel and functionality as virgin materials.

Our locally sourced materials are part of our ‘shop local’ community support initiative and provide positive environmental impacts through a reduced carbon footprint caused by minimal transportation requirements. Our streetwear pieces are exclusively produced from, locally sourced natural fibers and are 100% Cotton.


Our manufacturers are small independent businesses in Bali, Indonesia. We make sure our production complies with the social industry standard. This ensures ethical and fair compliance regarding child labor, forced or compulsory labor, health and safety, freedom of association and right to collective bargaining, discrimination, working hours, management systems, and fair wage.

WILD SOUL FITNESS clothing is ethically produced and handmade by local artisans in Bali, Indonesia. 

WS branded logos are all hand printed in Bali, Indonesia. 


Our oceans are literally drowning with plastic. We are trying to minimise plastic in our supply chain, so with each purchase made we include a WILD SOUL FITNESS branded organic cotton drawstring bag to protect and deliver your clothing in. We encourage you to reuse your bag to carry your items to the beach, gym, or as a handy travel bag for luggage organization. All our mailers can be recycled. 


We believe that every choice we make has an impact, and every impact, big or small, creates ripples. We are excited about where we stand as a conscious brand and also excited to evolve, develop and make a greater environmental and ethical impact in the future. We hope that you will choose to join us on this journey of a cleaner future for our planet.